Why integrate graphic configuration in your e-commerce?

Why integrate 3D graphic product configuration in your e-commerce

Constantly improving customers’ purchasing experience is a must for every business, especially online. Integrate 3D product configuration in your e-commerce is a key action towards this aim. Moreover, it enhances also the sales experience of the producers and retailers. Let’s discover how.

Integrate 3D configuration in your e-commerce: the benefits

Why should there be a 3D configurator in your e-commerce site?
In this way you can offer your customers a personalized, immersive and, above all, engaging shopping experience.
The customer will be able to create and view HIS product, with unique features, in real time directly online. He will have the information he is looking for on available models and prices when he wants it and, thanks to 3D viewing, even from home or on the road it will be as if he wes in the store.

Giving the opportunity to your potential buyers to experiment and play with all the variants of your product directly online is an advantage for you, manufacturer or retailer, because:

  • If after the visit to the site the customer decides to finalize the purchase later in the store, there will be a considerable saving of time for the seller: the customer will in fact have clearer preferences about style or precise characteristics.
  • You can collect data on favorite products and understand which ones perform best and make strategic decisions based on these statistics. You could also test new combinations and options, making them available online to all retailers, and start production only after collecting real preference data.

An online graphic configurator is not only suitable for B2C e-commerce. Even in B2B e-commerce, directly visualize products with many variants often makes the difference in the sales process.

Integrate graphic configuration in your e-commerce with DERWID

DERWID offers an online configuration suite that can be integrated with any e-commerce and ERP (e.g. Magento, SAP, Infor …): the configuration takes place live online.
The result for the customer: a 3D image in high definition in real time.
The result for the manufacturer or retailer: data and technical documents necessary for delivery and production.

The configurator is suitable for every device and browser. There are no limitations: it works on iPad as on Android, on Chrome as on Microsoft Edge, etc.
Finally, it adapts to the characteristics of any sector: from furniture to clothing, from storage to boating, without limits to the imagination.

Find out how to integrate online configuration in your e-commerce!
Ask about your project or idea to our consultants.

What does e-commerce in 2019 mean?

In the last years B2C and B2B e-commerce continues to gain importance.
To better understand the relevance of e-commerce for companies today, let’s take a picture of its current value and of the behavior of the digital shoppers.

E-commerce keeps growing

The value of e-commerce and online purchasing keeps on growing worldwide. In 2018 the only B2C e-commerce market has grown by 25% over the previous year, reaching the value of 2500 billion euros.

Considering the Europe area, in the last years online product selling has increased by 22% every year. A study from 2017 shows that 1 European out of 4 with Internet access purchased online at least once a week, more than 60% once a month and 6% buy products or services on the Internet everyday.

What are people buying online?
Not only books, consumer electronics, travels and music, but also car parts, beauty and toys, up to fast-moving consumer goods.

How do digital shoppers behave?

There are some particularly relevant trends to consider for those who deal with or approach e-commerce:

  • Buyers use the internet at all stages of the purchasing process, both in the information search and in the post-purchase assistance phase.
  • 10 years ago people preferred to look for information on the internet and then buy in the store. Today they also get information in the store, but then they buy online.
  • E-commerce is for everyone, all age groups are involved. Online purchase is no longer oriented only by the price factor, but also by other experiential aspects such as saving time and comfort.

And the advantages for sellers?

Time savings is a decisive factor also for manufacturers and retailers who invest in online commerce: it is possible to save in terms of productivity and efficiency, for example, when customers present themselves in the store with more precise ideas after making a first online search.

Among the motivations that push companies to sell through the Internet there are in particular:

  • overcoming geographical barriers: selling through e-commerce becomes a business accelerator even for those who work far from large centers,
  • profiling possibilities: thanks to the data collected from site visits and online purchases, making strategic decisions becomes simpler.

Omnichannel strategy

To conclude this overview on the importance of electronic commerce today, it is increasingly necessary for companies to focus on a strategy to integrate traditional and online commerce, with an omnichannel view.
Thanks to a deeper integration between these different channels, consumers will have a better, but above all personalized, shopping experience. While producers and retailers will have the opportunity to learn more about their customers and consequently increase their profits.

On 29th-30th May at the Netcomm Forum 2019 in Milan you will learn more about interactive and emotional 3D configuration for your e-commerce: meet us at stand M15.

Netcomm Forum 2019: latest trends about digital commerce and retail

DERWID at Netcomm Forum 2019

Do you want to learn more about the latest trends on e-commerce, digital retail and business innovation? At the Netcomm Forum on May, 29th and 30th 2019 at MiCo in Milan you can compare the latest and greatest of the sector. You’ll find DERWID at Stand M15.

Meet the digital ecosystem professionals

At the Netcomm Forum, in addition to discovering the most innovative trends about consumers’ evolution and new technologies, you will discuss with international digital ecosystem professionals. Don’t miss this opportunity to meet DERWID at Stand M15.

In the last years technological innovations are redefining the relationship with customers and the way of doing business. Therefore, DERWID has developed new tools to simplify the sales and production processes through the interactive and emotional 3D configuration for your e-commerce and every type of product.
We are looking forward to meeting you at Netcomm Forum with our full web and cross-platform configuration suite: modular, extensible and customizable, it makes user-friendly every real complex business.

Netcomm Forum: The Digital commerce & Retail Event

Sponsored by Netcomm, the Association for Italian Digital Commerce, the Netcomm Forum is the reference event in Italy to learn more about e-commerce and digital innovation in the retail sector.
Thanks to more than 200 exhibitors, to conferences and workshops, every year the event involves more than 15 thousand companies. This year, the over 50 workshops and 3 plenary sessions will be about the scenarios, strategies and approaches related to Big Data & AI, Logistics, Marketing, Technology & Platform and many other topics regarding the current digital scenario and its continuous evolution.

DESIGN&INNOVATION UP in Milan: the exhibition about design and industry 4.0

DERWID a Design&InnovationUP 2019 - Milano

From 9th to 14th April 2019, during Fuorisalone, startups and SME will play the main role at DESIGN&INNOVATION UP, the exhibition that combines design and innovation in the center of Milan. This year DERWID is among the companies chosen to exhibit.

Close to Duomo, in Piazza dei Mercanti 2, Palazzo Giureconsulti will be the suggestive background to present innovative products and services in the sectors of design and industry 4.0. The exhibition enriches the Fuorisalone program and it will be open from Tuesday to Sunday from 10 a.m to 8 p.m..

In this exclusive setting, you’ll have the opportunity to explore the potentialities of the 3D web product configurator from DERWID.
Furthermore, workshops, talks and live paintings will liven up Palazzo Giureconsulti during this week. Saturday, April 13th at 3 p.m. don’t miss DERWID’s event “Emotional shopping experience: new ways of interacting with the product”.
You will discover how to offer a customized purchase experience to your customers and get them passionate about your product even before touching it.

We are looking forward to meeting you at DESIGN&INNOVATION UP in Milan!

Internet World Expo 2019: DERWID 3D product configuration in e-commerce

Discover DERWID 3D product configuration in e-commerce at IWE 2019

On the 12-13th of March 2019, the future of e-commerce will be discussed at the Internet World Expo in Munich .
DERWID will be there. And you?

DERWID 3D product configuration in e-commerce

Are you searching for a more interactive and customized e-commerce experience for your customers?
Don’t miss DERWID’s speech at Internet World Expo!

On March, 13th at 1.20 pm at Infoarena III, Hall C5 our CEO, Horst Exenberger will speak about high personalization and 3D product configuration in e-commerce in the speech3D Produkt Konfiguration im E-commerce: Bestellen Sie nur oder individualisieren Sie schon?”.

If you need a customized advice, meet us instead at Stand J207 Hall C5 and try our full web 3D configurator: we will inform you about our product configuration competence for e-commerce.

E-Commerce trends at the Internet World Expo 2019

The volume of retail sales via Internet keeps on growing in Europe: according to Eurostat +12 % in 2017, +13% expected in 2018.
And you, have you already implemented your e-commerce strategy?

At the Internet World Expo 2019 you will find new ideas and live the commerce e-xperience!
Two days full of lectures with over 130 speakers exploring insights and current trends for the future of e-commerce. And over 280 exhibitors with technologies and solutions for the e-commerce of tomorrow.

Arrange a meeting with our consultants and experience firsthand our full web 3D configurator for e-commerce at the Internet World Expo 2019!

Here you could get your free ticket.

DERWID at EuroCIS 2019

Visit DERWID at EuroCIS 2019

DERWID starts this year attending EuroCIS in Düsseldorf, Germany.
From 19th to 21st February 2019 visit us at Hall 9 Stand F81!

EuroCIS is the leading trade fair for retail technology in Europe.
In Düsseldorf the latest trends of the sector will be discussed: Digital Transformation, Conversational Commerce, Virtual Worlds, Big Data and Internet of Things – just to mention some of the topics.
Here visitors will find solutions for digitalization, individualization and new, revolutionary technologies for the retail of tomorrow.

Are you dreaming of a more interactive and customized e-commerce experience for your customers? Visit our stand and experience firsthand our full web 3D configurator!
Do you need to improve the relationships with your suppliers, instead? We will be glad to inform you about our software for SRM – Suppliers Relationship Management and help you optimize your purchase processes.

Don’t miss this opportunity and arrange a meeting with us at EuroCIS 2019! Contact us and get your free ticket.
We are looking forward to meeting you at EuroCIS!

Variant configuration in SAP: Book available in December

Buch Variantenmanagement mit SAP - SAP Variant Configuration

Starting from December, 21st 2018 the new practical handbook in German about Variant Configuration in SAP will be available. There you will find over 700 pages with practical examples and solutions.

The book “Variantenkonfiguration mit SAP – Das Praxishandbuch” – written by Uwe Blumöhr, Michael Neuhaus, Marin Ukalovic and published by Rheinwerk Publishing– explains the processes, integrations and practical uses of variant configuration with SAP. It goes beyond the basics of product modeling, analyzing with practical examples the crucial aspects of modeling, pricing and variant projects.

DERWID shared the experience and knowledge about 3D visualization in SAP with the authors of the book.
In a dedicated chapter is described the state-of-the-art centralized solution for interactive, realtime visualization in SAP Variant Configuration. Here are some highlights.

The advantages of 3D visualization in SAP

It was possible to clearly identify the advantages of the integration of 3D visualization in SAP.
The 3D visualization supports the offer and order processes. In fact, the dynamic and graphical presentation of a variant product creates a significant added value.
Furthermore, there is an increase in the productivity of a SAP VC user. Mainly because data maintenance, also 3D data, is centralized to reduce double work.
This all leads to an improved user experience and maintenance speed and therefore greater efficiency.

An outlook to future trends

Thanks to the open architecture of such solutions, there are some interesting developments imaginable for the near future.
First of all, the integration with external object libraries, that could improve the visualization experience for some sectors.
Then, also applications within virtual reality – to be used in the B2C sector but also in B2B for technical services – are already in the process of becoming standards. And finally, imagine a far more interactive user experience with augmented reality.

Do you want to discover all the benefits with variant configuration in SAP? Order the SAP VC book here: it will be available from December, 21st.

Do you need further information about 3D visualization in SAP for your company? Our consultants are at your disposal to answer all your questions.

3D configurator for bus and train seats: the Franz Kiel project

3D configurator for bus and train seats - Franz Kiel project

Fresh news from DERWID’configuration department!
Together with our partner msg treorbis, which offers German SAP full-service consultancy, we are implementing a 3D configurator for bus and train seats in S4/Hana at Franz Kiel GmbH.

Franz Kiel GmbH, leading German manufacturer of bus and train seats, has planned to change all its ERP systems into the SAP S4/Hana in the next year and a half. The Kiel group decided to implement also the webbased UI5 quote system by msg treorbis, completed by the 3D visualization by DERWID. And so began the collaboration between the three companies.

Soon Franz Kiel will be able to intuitively and flexibly configure their products in 3D and device independent. And readily market them, starting from Turkey and reaching then all other 6 Franz Kiel’s premises around the world.

 

Since the Franz Kiel’s project started, DERWID has been implementing the 3D visualization of their seats for the SAP Configurator. Once the implementation is finished, as part of its consultancy work, DERWID will support the resources at Franz Kiel and coach them, in order they could independently handle and maintain the configurator.

Are you interested in the 3D visualization integrated in SAP S4/Hana? Contact us and ask for a demo.

Our new 3D CONFIGURATOR for the nautical sector

3d configurator for the nautical sector

These last years have seen an interesting growth of the nautical sector. A lively sector in constant bustle, where investment in new techniques and approaches always rewards entrepreneurs. Here is our innovative way to present boats to end customers: the new 3D configurator for the nautical sector.

Nautical sector latest trends at Genoa boat show

In these days recreational boating and sea life enthusiasts will gather in Genoa for the 58th Salone Nautico, the famous Italian boat show.

From the 20th to 25th September Genoa will be the right destination to discover all about the latest trends in the nautical sector. You will find more than 1000 boats, i.e. sailboats, outboard engines and inflatable boats, powerboats and motor yachts, displayed along the docks in Genoa and could participate to various events.

And this will also be the right occasion for boat producers to discover DERWID’s new 3d configurator for the nautical sector.

A new approach to customers

DERWID’s 3D configurator for the nautical sector offers boat producers a new approach to customers.

Ever dreamed of configuring your boats at the moment, presenting them with a real time high definition 3D image?
With DERWID’s 3D full web and cross-platform configurator, you could show your yachts or inflatable boats to end-users avoiding the long time needed by the classical rendering. It’s modular, extensible and customizable: handling the variety of your boats couldn’t be easier, both for sales and production.

Do you need more information about the 3D configurator for the nautical sector? Contact us, we will be pleased to answer all your questions.

DERWID at CERSAIE 2018

DERWID at Cersaie 2018

For the first time this year DERWID will exhibit at CERSAIE 2018 with its own stand: come and visit us in Bologna from 24th to 28th September 2018 at HALL GALL 15-18 STAND F3.

Experience a new configuration concept

At our stand at Cersaie 2018 you will experience firsthand and discover everything about our photographic configuration and 3D product configuration competences.

You could try how other companies have already enlived their products: with our configuration competences you will really experience and visualize your products as in a real environment.

E.g. Do you want to show your customers a realistic representation of their desired flooring and surfaces? Try D/e.design, our web photographic and interactive configurator: you will give to your customers a new and emotional shopping experience.

Do you need a solution that unifies graphic configuration with sales and production for your bathroom furnishings? With our full web and cross-platform 3D product configurator, you will have a realistic representation of your product, without waiting the long time needed by the classical rendering, and at the same time generate technical documents and data, thus optimizing production and delivery times.

 

Don’t miss DERWID’s configuration experience at CERSAIE 2018: contact us to arrange an appointment at our stand.

Variant Configuration in SAP

Variant Configuration in SAP

Last 5th July DERWID attended the 11th Conference about Variant Manufacturing and Variant Management in Sankt Leon – Rot, organized by Sybit together with SAP and msg treorbis.

We explained the highlights of 3D Configuration in SAP Fiori in partnership with msg Treorbis and the unlimited possibilities of Variant Configuration.  As a matter of fact, the production of the future needs to be always faster, more individual, more intuitive to continue to satisfy the wishes of customers.

It is increasingly important to be able to easily configure and order even complex machines, tools, components or devices adapted to specific needs online. Variant configuration thus gains new and important importance – also for management.

Do you want more information about 3D visualization in SAP? Please, contact us.