Why integrate graphic configuration in your e-commerce?

Why integrate 3D graphic product configuration in your e-commerce

Constantly improving customers’ purchasing experience is a must for every business, especially online. Integrate interactive 3D product configuration in your e-commerce is a key action towards this aim. Moreover, it enhances also the sales experience of the producers and retailers. Let’s discover how.

Integrate 3D configuration in your e-commerce: the benefits

Why should there be an interactive 3D configurator in your e-commerce site?
In this way you can offer your customers a personalized, immersive and, above all, engaging shopping experience.
The customer will be able to create and view HIS product, with unique features, in real time directly online. He will have the information he is looking for on available models and prices when he wants it and, thanks to 3D viewing, even from home or on the road it will be as if he were in the store.

Giving the opportunity to your potential buyers to experiment and play with all the variants of your product directly online is an advantage for you, manufacturer or retailer, because:

  • If after the visit to the site the customer decides to finalize the purchase later in the store, there will be a considerable saving of time for the seller: the customer will in fact have clearer preferences about style or precise characteristics.
  • You can collect data on favorite products and understand which ones perform best and make strategic decisions based on these statistics. You could also test new combinations and options, making them available online to all retailers, and start production only after collecting real preference data.

An online graphic configurator is not only suitable for B2C e-commerce. Even in B2B e-commerce, directly visualize products with many variants often makes the difference in the sales process.

Integrate graphic configuration in your e-commerce with DERWID

DERWID offers an online configuration suite that can be integrated with any e-commerce and ERP (e.g. Magento, SAP, Infor …): the configuration takes place live online.
The result for the customer: a 3D image in high definition in real time.
The result for the manufacturer or retailer: data and technical documents necessary for delivery and production.

The configurator is suitable for every device and browser. There are no limitations: it works on iPad as on Android, on Chrome as on Microsoft Edge, etc.
Finally, it adapts to the characteristics of any sector: from furniture to clothing, from container to boating, without limits to the imagination.

Find out how to integrate online configuration in your e-commerce!
Ask about your project or idea to our consultants.

What does e-commerce in 2019 mean?

In the last years B2C and B2B e-commerce continues to gain importance.
To better understand the relevance of e-commerce for companies today, let’s take a picture of its current value and of the behavior of the digital shoppers.

E-commerce keeps growing

The value of e-commerce and online purchasing keeps on growing worldwide. In 2018 the only B2C e-commerce market has grown by 25% over the previous year, reaching the value of 2500 billion euros.

Considering the Europe area, in the last years online product selling has increased by 22% every year. A study from 2017 shows that 1 European out of 4 with Internet access purchased online at least once a week, more than 60% once a month and 6% buy products or services on the Internet everyday.

What are people buying online?
Not only books, consumer electronics, travels and music, but also car parts, beauty and toys, up to fast-moving consumer goods.

How do digital shoppers behave?

There are some particularly relevant trends to consider for those who deal with or approach e-commerce:

  • Buyers use the internet at all stages of the purchasing process, both in the information search and in the post-purchase assistance phase.
  • 10 years ago people preferred to look for information on the internet and then buy in the store. Today they also get information in the store, but then they buy online.
  • E-commerce is for everyone, all age groups are involved. Online purchase is no longer oriented only by the price factor, but also by other experiential aspects such as saving time and comfort.

And the advantages for sellers?

Time savings is a decisive factor also for manufacturers and retailers who invest in online commerce: it is possible to save in terms of productivity and efficiency, for example, when customers present themselves in the store with more precise ideas after making a first online search.

Among the motivations that push companies to sell through the Internet there are in particular:

  • overcoming geographical barriers: selling through e-commerce becomes a business accelerator even for those who work far from large centers,
  • profiling possibilities: thanks to the data collected from site visits and online purchases, making strategic decisions becomes simpler.

Omnichannel strategy

To conclude this overview on the importance of electronic commerce today, it is increasingly necessary for companies to focus on a strategy to integrate traditional and online commerce, with an omnichannel view.
Thanks to a deeper integration between these different channels, consumers will have a better, but above all personalized, shopping experience. While producers and retailers will have the opportunity to learn more about their customers and consequently increase their profits.

On 29th-30th May at the Netcomm Forum 2019 in Milan you will learn more about interactive and emotional 3D configuration for your e-commerce: meet us at stand M15.

DERWID and Peter Rohr on track together again for the IBHR 2019

DERWID supports Peter Rohr on the IBHR 2019

After the successes of the 2018 racing season, DERWID supports Peter Rohr – the current World fastest Handicap-Racer – in achieving his dream also for the next season. We will be on track together again for the International Bridgestone Handy Race 2019.

Peter Rohr: World fastest Handicap Racer 2018

In 2018 Peter Rohr fulfilled his dream. After the motorcycle accident of 2015, where he lost the use of his left arm, he worked hard to get back on the motorcycle and at the end of a successful racing season, he won the title as World fastest Handicap Racer.
Crowning his achievements and commitment, early this year he was voted Man of the Year of the Villach Region for the Austrian newspaper Kleine Zeitung.

We are proud and very happy to be on track together also this year. We share with him the belief that adversities are a chance and from every situation there’s a way out.

What to expect from this 2019 season?
For sure passion and great emotions. Peter has continued his trainings, also off the track, to prepare for the races and reach his goal for 2019: defending the World title.

We look forward to seeing you on the track, Peter!

The IBHR – International Bridgestone Handy Race 2019

The International Bridgestone Handy Race celebrates this year its 3rd edition, continuing to grow.

During the international paralympic motorcycling competition, organized by FIM (Fédération International de Motocyclisme), Handi Free Riders and Diversamente Disabili with the support of the FFM (Fédération Française de Motocyclisme), disabled motorcyclists will compete in the three races of the championship.

The championship will start next week, on 17-19th May, in Le Mans – France, in conjunction with the Moto GP. The second appointment will be in Misano – Italy, on 21st-23rd June with the World Superbike Championship. As last year, the final round will be raced at Magny Cours – France, on 27-29 September, again with the World Superbike Championship.

Save the date to support Peter together with us!

Netcomm Forum 2019: latest trends about digital commerce and retail

DERWID at Netcomm Forum 2019

Do you want to learn more about the latest trends on e-commerce, digital retail and business innovation? At the Netcomm Forum on May, 29th and 30th 2019 at MiCo in Milan you can compare the latest and greatest of the sector. You’ll find DERWID at Stand M15.

Meet the digital ecosystem professionals

At the Netcomm Forum, in addition to discovering the most innovative trends about consumers’ evolution and new technologies, you will discuss with international digital ecosystem professionals. Don’t miss this opportunity to meet DERWID at Stand M15.

In the last years technological innovations are redefining the relationship with customers and the way of doing business. Therefore, DERWID has developed new tools to simplify the sales and production processes through the interactive and emotional 3D configuration for your e-commerce and every type of product.
We are looking forward to meeting you at Netcomm Forum with our full web and cross-platform configuration suite: modular, extensible and customizable, it makes user-friendly every real complex business.

Netcomm Forum: The Digital commerce & Retail Event

Sponsored by Netcomm, the Association for Italian Digital Commerce, the Netcomm Forum is the reference event in Italy to learn more about e-commerce and digital innovation in the retail sector.
Thanks to more than 200 exhibitors, to conferences and workshops, every year the event involves more than 15 thousand companies. This year, the over 50 workshops and 3 plenary sessions will be about the scenarios, strategies and approaches related to Big Data & AI, Logistics, Marketing, Technology & Platform and many other topics regarding the current digital scenario and its continuous evolution.

DESIGN&INNOVATION UP in Milan: the exhibition about design and industry 4.0

DERWID a Design&InnovationUP 2019 - Milano

From 9th to 14th April 2019, during Fuorisalone, startups and SME will play the main role at DESIGN&INNOVATION UP, the exhibition that combines design and innovation in the center of Milan. This year DERWID is among the companies chosen to exhibit.

Close to Duomo, in Piazza dei Mercanti 2, Palazzo Giureconsulti will be the suggestive background to present innovative products and services in the sectors of design and industry 4.0. The exhibition enriches the Fuorisalone program and it will be open from Tuesday to Sunday from 10 a.m to 8 p.m..

In this exclusive setting, you’ll have the opportunity to explore the potentialities of the 3D web product configurator from DERWID.
Furthermore, workshops, talks and live paintings will liven up Palazzo Giureconsulti during this week. Saturday, April 13th at 3 p.m. don’t miss DERWID’s event “Emotional shopping experience: new ways of interacting with the product”.
You will discover how to offer a customized purchase experience to your customers and get them passionate about your product even before touching it.

We are looking forward to meeting you at DESIGN&INNOVATION UP in Milan!

Logistics and Supply Chain: trends and innovations at the GL summit

DERWID al Global Summit Logistics and Supply Chain 2019

Don’t miss the opportunity to learn more about the current trends in the supply chain management at the Global Summit Logistics & Supply Chain on 10th and 11th April 2019 in Lazise, Verona (Italy).

DERWID at GL Summit Logistics & Supply Chain 2019

This year DERWID will be exhibitor at the GL Summit Logistics & Supply Chain.
At our stand you will find out the advantages of a solution for the automatic integration of suppliers and business partners, for a 4.0 supply chain. You will also discover how to optimize the supply chain management and the relationships with your suppliers through our competences.

Save the date! On Thursday, April 11th at 10.30 am don’t miss the lecture of DERWID’s CEO Horst Exenberger about “Supplier Relationship Management: the secret to growing successful relationship with suppliers”.
Starting from the traditional supplier management problems, we will explore approaches and solutions to create and manage a collaboration without unexpected events. If you are wondering how to monitor and control your suppliers performances in real time, you can’t miss it.

 

The Global Summit Logistics & Supply Chain in short

Now in its 25th edition, the GL Summit Logistics & Supply Chain is confirmed as the most complete and dynamic business oriented event for the industrial, distribution logistics and supply chain sector.
At Centro Congressi Hotel Parchi del Garda in Pacengo di Lazise, Verona (Italy), logistics and supply chain professionals will meet for two days of professional updating and discussions.
In the agenda:

  • more than 20 lectures, to learn and understand the current competitive scenarios and supply chain trends
  • one2one meetings between logistics directors and selected exhibitors, to see first-hand innovative solutions and evaluate new suppliers
  • networking opportunities, to discover new approaches and strategies for the logistics management

Do you want to learn more about supply chain and supplier relationship management? Contact us!

The configurators of ABK on the magazine IlBagnoNews

ABK configurator on IlBagnoNews

Satisfied customer and satisfied retailers: a new confirmation of the effectiveness of photographic configuration for the bathroom furniture sector.

In the latest issue of the Italian magazine Il Bagno Oggi e Domani, you could read about the configurators developed by DERWID for ABK, Easy Living and Easy Bath.

Here are the voices of some of ABK retailers:

“We can engage the potential buyers with an effective visualization, showing the potentiality of the products.”
Customers “use the configurators on their own” before visiting the showroom and they arrive with clearer “style preferences”.

Graphical configuration is a real support for sales: optimizing time and resources, your final customer can get passionate about your product even before touching it.

Try ABK configurators on the website abk.it.

Internet World Expo 2019: DERWID 3D product configuration in e-commerce

Discover DERWID 3D product configuration in e-commerce at IWE 2019

On the 12-13th of March 2019, the future of e-commerce will be discussed at the Internet World Expo in Munich .
DERWID will be there. And you?

DERWID 3D product configuration in e-commerce

Are you searching for a more interactive and customized e-commerce experience for your customers?
Don’t miss DERWID’s speech at Internet World Expo!

On March, 13th at 1.20 pm at Infoarena III, Hall C5 our CEO, Horst Exenberger will speak about high personalization and 3D product configuration in e-commerce in the speech3D Produkt Konfiguration im E-commerce: Bestellen Sie nur oder individualisieren Sie schon?”.

If you need a customized advice, meet us instead at Stand J207 Hall C5 and try our full web 3D configurator: we will inform you about our product configuration competence for e-commerce.

E-Commerce trends at the Internet World Expo 2019

The volume of retail sales via Internet keeps on growing in Europe: according to Eurostat +12 % in 2017, +13% expected in 2018.
And you, have you already implemented your e-commerce strategy?

At the Internet World Expo 2019 you will find new ideas and live the commerce e-xperience!
Two days full of lectures with over 130 speakers exploring insights and current trends for the future of e-commerce. And over 280 exhibitors with technologies and solutions for the e-commerce of tomorrow.

Arrange a meeting with our consultants and experience firsthand our full web 3D configurator for e-commerce at the Internet World Expo 2019!

Here you could get your free ticket.

DERWID at EuroCIS 2019

Visit DERWID at EuroCIS 2019

DERWID starts this year attending EuroCIS in Düsseldorf, Germany.
From 19th to 21st February 2019 visit us at Hall 9 Stand F81!

EuroCIS is the leading trade fair for retail technology in Europe.
In Düsseldorf the latest trends of the sector will be discussed: Digital Transformation, Conversational Commerce, Virtual Worlds, Big Data and Internet of Things – just to mention some of the topics.
Here visitors will find solutions for digitalization, individualization and new, revolutionary technologies for the retail of tomorrow.

Are you dreaming of a more interactive and customized e-commerce experience for your customers? Visit our stand and experience firsthand our full web 3D configurator!
Do you need to improve the relationships with your suppliers, instead? We will be glad to inform you about our software for SRM – Suppliers Relationship Management and help you optimize your purchase processes.

Don’t miss this opportunity and arrange a meeting with us at EuroCIS 2019! Contact us and get your free ticket.
We are looking forward to meeting you at EuroCIS!

Best Holiday Wishes from DERWID!

Best Holiday Wishes 2018 from DERWID

Warm wishes for a Merry Christmas and a fruitful and stimulating 2019 from all of us at DERWID.

Thanks to all our customers and partners, that with their presence enhanced this 2018.
In 2019 we expect important developments regarding 3D product configuration and electronic data interchange. And we are ready to bring you through these new experiences and to build together a piece of future day by day.

Our sales and administration offices will be closed from 22nd December 2018 to 06th January 2019. For any urgent technical requests write an e-mail to our technical offices.

Best Holiday Wishes from DERWID team!

Variant configuration in SAP: Book available in December

Buch Variantenmanagement mit SAP - SAP Variant Configuration

Starting from December, 21st 2018 the new practical handbook in German about Variant Configuration in SAP will be available. There you will find over 700 pages with practical examples and solutions.

The book “Variantenkonfiguration mit SAP – Das Praxishandbuch” – written by Uwe Blumöhr, Michael Neuhaus, Marin Ukalovic and published by Rheinwerk Publishing– explains the processes, integrations and practical uses of variant configuration with SAP. It goes beyond the basics of product modeling, analyzing with practical examples the crucial aspects of modeling, pricing and variant projects.

DERWID shared the experience and knowledge about 3D visualization in SAP with the authors of the book.
In a dedicated chapter is described the state-of-the-art centralized solution for interactive, realtime visualization in SAP Variant Configuration. Here are some highlights.

The advantages of 3D visualization in SAP

It was possible to clearly identify the advantages of the integration of 3D visualization in SAP.
The 3D visualization supports the offer and order processes. In fact, the dynamic and graphical presentation of a variant product creates a significant added value.
Furthermore, there is an increase in the productivity of a SAP VC user. Mainly because data maintenance, also 3D data, is centralized to reduce double work.
This all leads to an improved user experience and maintenance speed and therefore greater efficiency.

An outlook to future trends

Thanks to the open architecture of such solutions, there are some interesting developments imaginable for the near future.
First of all, the integration with external object libraries, that could improve the visualization experience for some sectors.
Then, also applications within virtual reality – to be used in the B2C sector but also in B2B for technical services – are already in the process of becoming standards. And finally, imagine a far more interactive user experience with augmented reality.

Do you want to discover all the benefits with variant configuration in SAP? Order the SAP VC book here: it will be available from December, 21st.

Do you need further information about 3D visualization in SAP for your company? Our consultants are at your disposal to answer all your questions.